Posts Tagged ‘international’

Travelex: B2B Proactive, Efficient Travel Offerings Highlighted Through Bold Arts Sponsorship

September 3, 2009

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TRAVELEX’S BOLD ECONOMIC STEP IN PAIRING WITH BOLD TECH TO BRING UK’S NATIONAL THEATRE TO THE MASSES REFLECTS PROACTIVE APPROACH TO FUTURE

INT’L. PAYMENT CO. TAKES THEATRICAL SPONSORSHIP GLOBAL, ARTS/TECH CONNECTION UPS BRAND RECOGNITION IN U.S. MARKET

Louisville, KY  (August 2009) – In harsh economic times, TRAVELEX, the leader in international foreign exchange and payments for global business, took a bold step and supported use of a bold new technology to increase the company’s name recognition globally, and especially in the United States.  TRAVELEX told its longtime arts partner, the UK’s prestigious National Theatre, that it would help deliver its theatrical performances onto screens in movie theaters and performing arts venues worldwide this 2009-10 season via satellite. This has successfully been done for New York’s Metropolitan Opera the last few years.  But it is the first time live theatre has experimented with delivery to the mass audience, and is sure to be a predictor of the future. The first play of the season, PHÈDRE starring the great Helen Mirren, was seen on June 25th by 28,000 people worldwide, and with additional screenings, audiences reached close to 49,000 across 19 countries.  The next play is “All’s Well That Ends Well” with an October 1st initial live broadcast.

Lloyd Dorfman, Chairman of Travelex, says: “NT Live is a major innovation in theater.  We’re enormously proud to be part of it – the result of a seven-year partnership with the National Theatre, one of the world’s most respected theaters.  Day-to-day, Travelex is committed to helping connect people and businesses across the globe.  We really hope that this initiative makes world class theater accessible on a truly worldwide scale.”

The idea of using emerging technologies to innovate, providing value and service, strongly resonates with TRAVELEX’s mission to consistently pursue cutting-edge methods in easing foreign exchange transactions. This mindset has driven TRAVELEX’s Outsourcing Group to deliver foreign currency solutions to thousands of financial institution and travel agency customers every year.  In the Americas. TRAVELEX is the largest non-bank foreign exchange specialist, with trading floors in New York City and Toronto, serving over 6,000 commercial customers.

TRAVELEX Outsourcing provides financial institutions and travel agencies with a myriad of product offerings including:

  • The Cash Passport™ prepaid MasterCard® and the Visa TravelMoney card
  • Foreign Currency banknotes
  • CashPax™-prepackaged banknotes perfect for tips and incidental spend upon arrival in a foreign country
  • Drafts and Wires

This same type of support created TRAVELEX’s arts sponsorship initiative of a £10 ticket for the National Theatre, which began in 2003 and has since helped hundreds of thousands of British enjoy theater-going, making the theater affordable for the everyman/woman. The idea of the low-priced ticket has naturally progressed into their commitment to NT Live, reemphasizing their brand values of leadership, forward-thinking, value, and service to everyone.  TRAVELEX strongly believes in consistent, key support of the high arts through emerging technologies and opportunities, especially in a down market, when people need their spirits lifted most.

The pilot season of NT Live will next feature “All’s Well That Ends Well” (Oct. 1). “Nation” (Jan. 30, 2010), and “The Habit of Art” (April 22, 2010).  The average ticket price is $20, varying by venue.

ABOUT TRAVELEX:

Travelex is the world’s foreign exchange, business payments specialist and leading provider of travel insurance, operating through subsidiaries and branches in these regions: the Americas, United Kingdom; Europe, Asia Pacific; and Middle East and Africa (EMEA). As one of the world’s leading providers of outsourced travel money to banks, travel agencies and other retailers it provides products including its prepaid currency card to over three million channel customers annually. Through its world-leading automation Travelex offers consumers a full range of delivery channel options including telephone and Web-based ordering. For more information about Travelex or Cash Passport visit www.cashpassport.com and/or www.travelex.com/outsourcing.

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Revolutionary Interior Design Site AvaLiving.com Empowers Consumers to Spend Smarter w. A La Carte Design Services

August 26, 2009

new_ava_4CDESIGNER ROOM EVALUATIONS & ADVICE PROVIDE EXPERT TIPS FOR CONSUMERS’ “HELP-ME-DO-IT-MYSELF” APPROACH TO DESIGN

Long Beach, CA (August, 2009) – Ava Living (www.avaliving.com) is an entirely new way for consumers to engage in design.  Consumers love to design their space and find their own personal style for their rooms.  But, sometimes the results don’t turn out the way you hope.  While, consumers may want to access professional designers’ skills, vision and product resources, most want to do it at their own pace at home, and often in an a la carte fashion.  Enter, Ava Living, with their “Help Me Do It Myself” platform.

The first of its kind, Ava Living was conceived as a trusted, community destination to provide affordable access to interior design resources, and designer-driven room evaluation tools / advice portioned a la carte. Ava Living provides consumers a resource to research interior designers, get free room reviews (from designers of their own choice) on their existing space, and purchase entry-level, specific design advice to improve their particular room.  With an international network, consumers now have access to select and choose their most compatible designer from anywhere in the world.

California consumer Synthia checked out Ava Living after some disappointing designer experiences and found Texas designer Terri Symington.  Synthia shares:  “I took my time reading the Designer profiles, viewing the photos of their work [they had posted], and reading their Room Reviews.  I noticed that most of the rooms…submitted for evaluation were typically…nothing special;   ;homes like mine.  I immediately felt less intimidated!”  In the initial DRR report, designer Terri Symington “took [my] dilemma seriously and offered objective, thoughtful, helpful suggestions”, which made Synthia feel more “confident”.  She decided to take the next step and paid a small fee for Terri’s “Designer Advice”.  Continues Synthia, “I knew that if I clicked on that button, good things would happen!  And they did!  Terri’s advice was specific and creative.  It had some surprises too, and was extremely helpful AND doable.  She provided me with an overall plan that I could prioritize and implement at my own pace and within my own budget.  … I now have Terri’s plan to keep me focused and heading in the right direction.

The revolutionary Designer Room Review (DRR) program was developed specifically with the consumer in mind.  Recognizing that many people are interested in addressing one-room-at-a-time, the DRR provides a venue for consumers to get a free ‘appraisal’ of an existing room. The DRR places members on a path to spend smarter, while tapping professional advice that can be researched at their convenience.  If the consumer likes the designer’s DRR, they may elect to pay a small fee ($39-110) and purchase specific advice through the Designer Advice program.

“Our goal is to democratize design, help consumers spend smarter, and grow designers’ global client reach,” states Ava Living co-Founder and CEO David Bassett-Parkins,  “Consumers are often intimidated by the assumed cost/risk factor of working with a professional designer.  We hope and expect to become ‘E*TRADE’ for interior design.”

The DRR is a simple, FREE three-step process accessed from the Home Page.  After reviewing designers’ work, the consumer selects a designer to review his/her room, names the room / room type, and uploads room photo(s).  Within three business days, the designer rates (1 to 3 stars) the room based on five design principles (Harmony & Unity, Balance, Rhythm, Emphasis, Proportion & Scale) in a template and states briefly what does (not) work in the room.

Consumers can have more than one designer review their room.  Upon receiving their DRRs, they may find one designer with whom they resonate and would like to know how the designer would ‘design’ their room.  This leads to the next level in building that client-designer relationship called Designer Advice, in which the designer addresses the “7 Most Important To Do’s For Your Room” in more detail.  The points are selected from a checklist that includes fabrics, furniture, space layout, wall finish, window treatments, etc.; but the advice is unique.  After this stage, the ongoing relationship continues offline between the consumer and the designer.

The DRR is a core offering of the site’s mission to serve as a meeting place for consumers to interact with designers, a marketplace, to source design, a designer showcase, and a first stop for all things interior design.

Ava Living also provides a social networking aspect to facilitate easy interaction.  Members may create a member page (similar to Facebook) in a fun and easy-to-use networking environment, and then post blogs, connect with other members, post their own and ‘inspiration’ images among other things.  Consumers, aka design enthusiasts, can view designer pages, become a ‘fan’, and search professionally designed rooms based on room type, color, or tags that are divided by ‘style’ or ‘mood’.  These engaged consumers tap their creativity and start to see which designers’ work they relate to the most, by reading their articles and posts, and by viewing the rooms they present through single photos or through AvaVision (loading multiple photos to a 360 degree view).

Media inquiries and image requests, please contact Julie Du Brow (julie@dubroworks.com) or Agnes Gomes-Koizumi (agnes@agkmedia.com) or at 310-821-2463 or 323-937-5488.

ABOUT AVA LIVING

Ava Living (www.avaliving.com) is an international vertical social network combining interior designers, consumers, suppliers and advertisers from around the world.  Ava Living inspires and informs consumers while providing access to simple, professional-grade design tools to execute their a la carte design projects from inception through execution.  The mission is to serve as a showcase, marketplace, and ecommerce meeting spot to create more design consumers, increase the velocity of consumer spending in the design industry, and transform the international design paradigm.  Ava Living is founded by successful entrepreneur veterans and 15-year business partners David Bassett-Parkins and Hanh M. Ngo

Travelex Brand Message / B2B Payment Solutions Highlighted in US by Bold Arts Sponsorship

August 22, 2009

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TRAVELEX’S SUPPORT IN DELIVERING UK’S NATIONAL THEATRE TO THE MASSES REFLECTS PROACTIVE APPROACH TO FUTURE

INT’L. PAYMENT CO. TAKES THEATRICAL SPONSORSHIP GLOBAL

Washington, DC (August 2009) –TRAVELEX, a leader in international foreign exchange and payments for global business, took a bold step in supporting the UK National Theatre’s new NT Live initiative. As a longtime arts partner of the prestigious theater, TRAVELEX committed to helping deliver its performances onto screens in movie theaters and performing arts venues worldwide this 2009-2010 season.  The NT Live performances are streamed through satellite, which has successfully been done for New York’s Metropolitan Opera. The first play of the season, PHÈDRE starring the great Helen Mirren, was seen on June 25th by 28,000 people worldwide, and with additional screenings, audiences reached close to 49,000 across 19 countries.  The next play is “All’s Well That Ends Well” with an October 1st initial live broadcast.

Lloyd Dorfman, Chairman of Travelex, says: “NT Live is a major innovation in theater.  We’re enormously proud to be part of it – the result of a seven-year partnership with the National Theatre, one of the world’s most respected theaters.  Day-to-day, Travelex is committed to helping connect people and businesses across the globe.  We really hope that this initiative makes world class theater accessible on a truly worldwide scale.”

Innovation and forward-thinking is what has driven TRAVELEX to serve over 30 million customers every year, sending business payments to 230 countries & territories and managing over 35,000 business’ needs.

TRAVELEX Global Business Payments is an international payment and receipt specialist and focuses on innovation, and launching products and features that are one-of-a-kind.  Their new vendor management system, GlobalPay’s Payee Manager, is the first vendor management system that offers the combined advantage of an electronic payment enrollment system, vendor management tool and payment platform in one simple web-based application.  TRAVELEX specializes in implementing customized payment solutions that allow you to spend less time managing your payments, and more time managing your business.  TRAVELEX:

  • understands the complex needs of businesses and the challenges of managing international payments
  • is focused and successful because worldwide business payments are their business
  • has partnerships with over 4000 financial institutions worldwide
  • the online payment system means there is no need to download new software and you can be up and running quickly

This is the same thinking that created the arts sponsorship initiative of a £10 ticket for the National Theatre, which began in 2003 and has since helped hundreds of thousands of British enjoy theater-going, making the theater affordable for the everyman/woman. The idea of the low-priced ticket has naturally progressed into their commitment to “NT Live”, reemphasizing their brand values of leadership, forward-thinking, value, and service to everyone.  TRAVELEX strongly believes in consistent, key support of the high arts through emerging technologies and opportunities, especially in a down market, when people need their spirits lifted most.

The pilot season of “NT Live”–broadcasting live performances of plays onto cinema screens around the world—will next feature “All’s Well That Ends Well” (Oct. 1). “Nation” (Jan. 30, 2010), and “The Habit of Art” (April 22, 2010).  The average ticket price is $20, varying by venue. (www.ntlive.com)

U.S. Media inquiries, please contact Julie Du Brow (julie@dubroworks.com) at 310-821-2463.

ABOUT TRAVELEX:

Travelex, one of the world’s leading providers of foreign-exchange and international-payment solutions. Accommodating more than 30 million customers annually puts Travelex in the top position as the largest international payment specialist.

Each year, payments are handled for more than 38,000 businesses and 4,000 financial institutions. And beneficiaries in more than 230 countries experience the advantages of Travelex’s offerings. From retail travel money to cross-border business payments to travel insurance to traveler’s checks, customers around the globe are assured exceptional service complemented by value, simplicity and efficiency.

Acknowledged worldwide as foreign-exchange specialists, Travelex is committed to providing business, retail and outsourcing customers with a multitude of innovative products and services. Travelex is recognized as a trusted brand with the unique ability to serve clients virtually anywhere, in any trade currency.  For more information, visit www.travelexbusiness.com/na. In the United States, commercial payment services will be provided by Travelex Global Business Payments, Inc. or Travelex Currency Services, Inc.

Visit travelexbusiness.com/na/about/compliance for a complete list of U.S. state licensing.